Owner of China’s biggest gay dating app enters online healthcare business focusing on men’s health

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04/21/2021

BlueCity Holdings, owner of China’s biggest gay dating app, Blued, announced on Tuesday that He Health, the brand’s health service platform for men, has officially obtained an internet hospital license in China, joining the wave of online healthcare business. The establishment of the He Health Internet Hospital means that BlueCity can now offer a more complete set of health services for men, including consultation and advice on issues like erectile dysfunction, premature ejaculation, HIV testing and prevention, as well as drug accessibility services, the company said in a statement shared with the Global Times. It will close a glaring gap in the field of men’s health in China, a sector that is expected to grow significantly over the next few years. “We’re delighted to open up what will be China’s first internet hospital focused on men’s health, tapping into a promising sector that we view as a key driver in the brand’s next phase of growth, which is backed up by the eightfold increase in profits BlueCity saw for He Health year-on-year during the fourth quarter of 2020,” mentioned Ma Baoli, founder, Chairman and CEO of BlueCity.

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