Hardly anyone in China has an openly gay friend or relative compared to what you find in Western countries. But business geared toward the Chinese LGBT population has garnered tens of millions of customers. China's roughly three-year-old pink economy leads Asia in value as it leads the Chinese population to become gradually more open. It’s already about one-third the size of the more mature American pink economy with a much larger population base that hasn’t been tapped yet.
June 22 / Forbes